It’s an easy-to-implement strategy for your digital advertising. Based on 1st-party data from your ecomm shop, it comes in an easy-to-read and ready-to-use format. Weekly, straight to your inbox.
It’s packed with actionable insights – there are plenty of “what to do about it” recommendations.
It contains insights that are based on our proprietary Owlee Eye technology, which is 20% more accurate than 3rd-party data*. You can read about our cookieless attribution system at the end of this article to find out more about the benefits you can get, even without signing up to the full Owlee service.
All this is for you to grow your business with confidence. Stop wasting money on ads that don’t work.
Owlee Eye Insights is free for 1 month and £69 thereafter for 4 rounds of insights, no credit card required.
All you need to do is to install the Owlee Eye code snippet on your website with the help of our friendly bot (only 15 minutes from start to finish!). You can then choose to implement all the insights by yourself, or sign up to the full Owlee service at any point.
Click here and use chatbot to get Owlee Eye Insights for free!
Here’s a sneak peek of what Owlee Eye Insights looks like for one of our very first clients – an ecommerce store selling delicious brownies.
Owlee Eye Insights for an ecommerce brownie shop
Here’s what Device Insights looked like for the brownie ecommerce shop.
Owlee Eye Insights recommended to run separate campaigns for Android and iOS and optimise by device.
Owlee Eye Insights recommended checking a possible issue with the mobile version of the order page and testing whether larger screens are preferred by customers.
Owlee Eye Insights recommended to exclude regions with lower conversions to keep more budget for more promising areas.
Owlee Eye accurately defines the geo-location of purchase thanks to its multi-device and multi-channel tracking. That’s why Owlee Eye Insights show which locations work. or don’t work, per channel.
Owlee Eye matches all purchases with channels perfectly to give you an actionable plan for where to advertise and how to split your budget. In the table above, Owlee Eye Insights recommended to move budget from one product to another on Google advertising.
Another great feature of Owlee Eye is that it tracks product inventories (via a Shopify connection). It then suggests smart strategies based on your live inventory levels for each product.
To get insights like these (and even more!), please go to the chatbot and select the Owlee Eye Insights button. Or you can book a call with one of our specialists to find out more about Owlee Eye Insights.
Sign up to Owlee Eye Insights today for free and implement smart advertising recommendations to improve your ad ROI.
Or you can easily start using the full Owlee product for free in a 7-day trial to get a full ad automatisation.
*What is Owlee Eye?
Owlee Eye is a cookieless multi-device attribution system.
If this sounds complicated, here it is again in plain English: Owlee Eye is one simple line of code that is copied into the code of your website. That line of code accurately tracks paid and organic customer behavior across multiple devices and platforms like Google or Facebook.
We can proudly say that Owlee Eye is 20% more accurate than 3rd-party data solutions. Here’s how we do it:
- Thanks to our cookieless technology and pre-iOS level tracking system no data is ever lost, not even from Safari browsers or after the IOS 14.5 update. We’ll continue tracking data after Google’s policy changes regarding 3rd party data in 2023.
- Users who use multiple devices are counted just once because of our GDPR-complaint solution based on Global ID tracking.
- Customer lifetime value can be calculated from any traffic source at any point in the marketing funnel.
- Owlee Eye collects exact data on: geo-location, device, all touch points before a purchase is even made, products sold, customer emails, and on top of that we provide expert insights that you can implement in just a few clicks.
- Owlee Eye takes only 15 minutes to implement – this is the fastest setup available on the market!