Blog
Owlee Insights – Data-driven recommendations for an ecommerce shop (with use case).
What is Owlee Eye Insights? Designed for businesses that prefer to launch and manage ads on their own. Owlee Eye Insights is not another dashboard and it’s not another report.
What Exactly is a KPI? - Jargon Busters
Here's everything you need to know about marketing KPIs .
The Beginners Guide to LTV & CAC
LTV and CAC are two of the most powerful marketing metrics you can track. If you don't, you could be operating your business at a loss and have no idea! Want to learn more? Join us for the beginner's guide to LTV and CAC.
What is Brand Awareness Anyway?
Without brand awareness, your business is dead in the water! But what exactly does brand awareness mean? And more importantly, how can you grow your brand awareness? Join us as we break down brand awareness into bite-sized chunks!
B2B vs B2C - What’s the Difference?
Understanding the difference between B2B and B2C can make or break your marketing. But what exactly do they mean and do? Read on to discover the crucial differences between the B2B and B2C markets and how to sell to each one!